CPG Social Media Agency

Social Built Around How CPG Shoppers Buy

Quimby Digital is a CPG social media agency for consumer brands that need strategy and ongoing execution across organic content, creators, community management and paid social. Our experience includes Cerebelly and Hiya. We plan around your product, audience and retail or ecommerce buying path, with campaign scope and measurement agreed before launch.

what we offer

TikTok

Instagram

UGC

Paid
Social

Strategy

Analytics

what to expect

Drive Engagement

We start with your product, target buyer and sales path. The plan identifies the questions shoppers ask, the channels they use and the proof they need before choosing your brand.

Increase Reach

Our team develops social content and creator briefs for product use cases, customer objections and launch or retail moments. Paid social can extend the concepts that earn attention and move qualified visitors toward purchase.

Measure & Optimize

We review creative results alongside traffic, customer actions and available sales signals. Your team sees what to keep, what to test next and where social needs to better support ecommerce or retail.

How We Work

We start with deep research to find your goals, know the audience, and define clear steps that guide growth.

Our team builds a clear plan shaped by your vision, giving order, focus, and paths that lead to results.

We launch with sharp focus, deliver great creative, and track each step with fair reports to ensure clear success.

"Cerebelly saw 102% follower growth in Q1
—and a 68% jump in engagement."

5,055

New followers
(102% over target)

68.3%

Engagement lift

587K+

Reach

+931%

increased TikTok
engagement

Creative content series boosted brand presence.

13h 29m

Reels view time

High-impact reels strategy drove deeper watch.

+63%

increased TikTok
followers in one month

Community-driven posts attracted new audiences.

+181.9%

increased reach in one
month

Cross-platform campaigns expanded brand reach.

+107%

increased TikTok
engagement

Bold launch strategy drove record-breaking reach.

frequently asked questions

What does a CPG social media agency do?

A CPG social media agency plans and manages content for consumer product brands across organic social, creators, community and paid campaigns. The work should answer product questions, build trust and support buying paths through ecommerce and retail. Quimby connects those activities in a measurable plan tailored to your category.

Can you support both retail and direct-to-consumer growth?

Yes. We plan around the buying journey your brand actually has. Social can introduce a product, explain a use case, support a retailer launch and send shoppers to a store locator or product page. We set goals for each path and review the available performance signals together.

How do you use creators and paid social for CPG brands?

We brief creators around real customer questions and practical product demonstrations, with usage rights and approvals planned before distribution. Strong concepts can then be adapted for paid social testing. Creator fees and media spend are scoped separately from the work we manage.

How do you measure whether CPG social is working?

We match measurement to the campaign objective. Content reporting covers reach, engagement and audience growth; acquisition reporting uses available conversion tracking, leads, sales and media costs. We distinguish organic results from paid amplification when the data allows. Retail sales impact requires retailer or sales data; social engagement alone does not establish incremental revenue.