Hiya increased TikTok engagements 931%
June 2025 compared with May.
Social content and paid amplification helped the children's vitamin brand expand its visibility and audience engagement.
the challenge
Hiya needed rapid TikTok growth, stronger engagement across platforms, and consistent community momentum.
the solution
Quimby combined social content, boosted UGC and cross-platform performance review for Hiya.
Results context: The June 2025 Monthly Insights & Diagnostics report recorded 897 TikTok engagements, up 931% from May, and 373,843 TikTok views, up approximately 8,300%. Views include paid boosting; the report does not separate organic and paid performance. Facebook added 280 net followers, a 1.4% increase. These figures measure social performance, not attributed sales.
Planning a creator campaign for your brand? Explore Quimby’s influencer and UGC campaign management services for creator sourcing, briefs, approvals and usage-rights planning. For a TikTok-focused engagement, see our TikTok influencer marketing services.
the results
931%
increase in TikTok engagements
897 engagements
373,843
TikTok views
including paid boosting
280
net new Facebook followers
1.4% growth
